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Claire Le Lay has extensive experience in customer relationship management and marketing within the Yves Rocher organization, starting as Chargé de communication mailing test in 2007 and progressing to the role of Directrice CRM & data at Yves Rocher Amérique du Nord since October 2021. Claire has held various positions at Yves Rocher, including CRM Retail project manager and Responsable campagne marketing client retail et digital, demonstrating a strong focus on both retail and digital marketing strategies. Claire's career began at KIABI as Chef de rayon, and educational credentials include a Master of Science in Management with a specialization in Marketing from emlyon business school, obtained between 2005 and 2009.