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Björn Trolin is an accomplished entrepreneur and business consultant with extensive experience in strategic oversight, marketing strategy, and product development. As Co-founder and Chairman of the Board of YouWish AS, Björn provides guidance and mentorship while previously serving as CEO, leading the company towards profitable growth. Björn is also the Chairman of the Board at Sameiet Bispelua 1, focusing on enhancing property value and community engagement. With a background that includes founding React Venture AS and roles such as Co-founder/CMO at RockDenim AB and Product Leader at Cribs Norge, Björn has a proven track record in driving startups to success, developing go-to-market strategies, and achieving strategic milestones. Additionally, education as an NLP Practitioner from the University of Agder enhances Björn's expertise in creative leadership and coaching.