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Matt Cummins is an experienced sales agent and consultant specializing in the sports lifestyle and equestrian markets. Currently serving as a Freelance Sales Agent for MOCHARA and FREEJUMPSYSTEM, responsibilities include driving sales growth in the UK wholesale market and promoting safety products for riders. As the owner of Cloud Retail Consultancy, Matt works with innovative brands to enhance their presence in UK and European markets. Previous roles encompass sales management and agency positions across various companies, including KM Elite Products Limited, Equisafety Ltd, and Horse Pilot. Matt holds a BA Hons in Fine Art from Sheffield Hallam University and has pursued studies in Fine Art at both the University of Sunderland and Croydon College.