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Ludvik Engler Georgsson is an accomplished entrepreneur and consultant with extensive experience in the retail and travel industries. As the Founder and Chairman of the Board at Yogiboost since January 2013, Ludvik has successfully established and expanded a brand of frozen yogurt retail stores in Sweden and China. Prior to this venture, Ludvik operated PRO-SHARE Sweden, providing strategic consulting to retail and tourist businesses. Ludvik's background includes significant roles at FlyMe and Iceland Express, where leadership in sales and marketing was demonstrated. Additionally, a long tenure at IKEA involved various managerial positions, ultimately leading to the role of Commercial Manager Worldwide. Ludvik holds a degree in Retail Management from the IKEA retail management school.