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Alex Danchenko is a seasoned entrepreneur and strategist with extensive experience in eCommerce and online B2C sectors. As a co-founder of Yespo, Reteno, Stripo, and eSputnik.com, Alex leads initiatives in user engagement, omnichannel marketing, and business development. Responsibilities include developing go-to-market strategies, positioning products, and overseeing sales and marketing efforts. Alex has also served as a strategic advisor and holds a Master's Degree in Business Administration from the National Metallurgical Academy of Ukraine, complemented by professional development at MIM-Kyiv Business School.