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Graeme Cook is an accomplished professional with extensive experience in engineering and management within the automotive and aerospace sectors. Currently serving as Managing Director at YASA since June 2021, Graeme previously held the role of Managing Director at AVID Technology Group Limited, where successful leadership led to the disposal of a vehicle electrification business. Graeme's prior positions include Executive Director at Reece Group, Managing Director at Responsive Engineering Ltd, and Head of Business at CAV Aerospace Ltd, showcasing a strong track record in business turnaround, strategic consolidation, and full P&L responsibility. Graeme has a solid engineering foundation with degrees in Mechanical Engineering from Sunderland University and Manufacturing Engineering Technology from Northumberland College.