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Irina Acosta is an accomplished marketing professional with extensive experience across various industries. Currently serving as Líder de Marketing at Yalutec since April 2022, Irina is responsible for marketing strategy and execution, brand creation, inbound marketing, and digital marketing. As a Board Member and Chief Commercial Officer at Factor Engagement, Irina has been instrumental in developing business models and providing strategic marketing support. Previous roles include Gerente de Mercadeo at GRUPO AFÍN, where Irina established the marketing department, and Jefe de Producto at Laboratorios Laproff S.A., overseeing the development of commercial lines. Irina has also led significant projects in the cultural sector and has a strong background in communications, having worked at Parque E and TBWA\Worldwide, where strategic direction and account management were key responsibilities. Educational qualifications include a specialization in marketing and a diploma in digital marketing from prestigious universities.