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Roger Payton

Digital Video Account Manager at XR Extreme Reach

Roger Payton is an experienced digital video account manager at Extreme Reach since February 2014, overseeing the digital ad-serving business for major national advertising agencies and facilitating campaign implementations. Previously, Roger held the role of video account manager, managing commercial distribution for prominent brands like McDonald's. Additional experience includes performing as a comedian at Laugh Out Loud Theater and working as an independent producer for the Improvised Star Trek series. Earlier positions at DG involved managing commercial distribution accounts and training new team members. Roger began a career in radio as assistant program director for Central Wisconsin Radio Group, focusing on broadcast scheduling and commercial traffic. Roger holds a Bachelor of Arts in Communication and Media Studies from the University of Wisconsin-Stevens Point.

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