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Rafael Domingues has a diverse work experience in marketing technology and CRM roles. Starting as a CRM Analyst at F.biz in 2013, they progressed to becoming a CRM Coordinator, overseeing email marketing campaigns. Rafael then worked at Marketing Tech. as a Solutions Coordinator, focusing on project management and campaign analysis. Later, at Banco PAN, they served as a CRM Specialist and Coordinator. Most recently, they were the Marketing Technologies Manager at Match | Marketing + Tech, where they led the Salesforce team. Currently, they are the Solution Engineer - RevOps Architects Lead at XP Inc., where they are responsible for product delivery and governance in the Marketing Cloud Personalization domain.

Rafael Domingues completed their education at Anhanguera Educacional from 2013 to 2017. Additionally, they obtained various certifications including Salesforce Certified Marketing Cloud Email Specialist in 2017, Salesforce Certified Marketing Cloud Consultant in 2018, Salesforce Certified Marketing Cloud Developer in 2020, and Salesforce Certified Marketing Cloud Administrator in 2023. Rafael also holds certifications in Adobe Analytics and Scrum Foundation.