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Melissa Zaidan is an experienced marketing professional currently serving as a Marketing Manager at XCentium, responsible for creating and optimizing multimedia content across various platforms. Previously, Melissa worked as a Digital Marketing Consultant for Sigao Studios, developing content for social media and events, and co-founded Mel's Box, a customized gift box business where operational and strategic planning were key responsibilities. Additional roles include serving as a Digital Marketing Specialist at Silly Dino, Marketing Manager at Optique et Vision, and Account Manager at Greynab, where client relations and campaign management were fundamental. Melissa's educational background includes a Bachelor’s Degree in Business Marketing from Notre Dame University Lebanon and a Baccalaureate Certificate in Economics and Sociology from Sagesse High School.