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Adam Skinner is an accomplished content and research manager currently at Worldwide Business Research since February 2023. Prior experience includes serving as Head of Communications at AVA Electrical Ltd from July 2019 to March 2023, and roles at News UK as a sports journalist and sub-editor, where Adam excelled in producing stats-based stories under tight deadlines from January 2016 to March 2023. Adam has contributed to various sports publications as an online sports reporter for Reach plc, focusing on football as well as tennis, Formula One, and NBA, and as an online sports journalist for Express Newspapers. Additional freelance work includes authoring "Fast Forward," detailing memorable motorsport moments, and "Sportopedia," an encyclopedia for children. Adam began a career in journalism as a senior sports reporter with Johnston Press, covering a range of sports. Adam holds a Bachelor’s Degree in Sports Journalism from the University of Brighton, completed in 2015.