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Holly Khorsand is an accomplished Global Social Media Manager with extensive experience in the FinTech SaaS sector, currently leading social media initiatives at commercetools since June 2024. Prior roles include Global Social Media Lead at Ant Group, where Holly successfully launched the Antom brand and implemented strategies that achieved significant growth in engagement, shares, followers, and web traffic. Holly has a track record of driving brand presence and ensuring effective tone-of-voice development across various platforms. Previous positions include strategic social media management at Payoneer, OneID®, and other organizations, demonstrating strong skills in content creation, graphic design, influencer marketing, and leadership branding. Holly holds a Bachelor of Science in Psychology from Cardiff Metropolitan University and is certified through HubSpot Academy.