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Therese A. is an accomplished commercial director with extensive experience in the hospitality industry. Currently serving as Commercial Director at World of Volvo since May 2023, Therese previously held the same position at ICEHOTEL from July 2020 to May 2023, overseeing a diverse team across sales, marketing, and revenue management. With a background in strategic marketing and communications at Winn Hotel Group AB, Therese supported multiple hotels in Sweden in transitioning into the digital era. Previous roles include Cluster Director of Sales and Marketing and Director of Sales and Marketing at various Radisson properties, along with managerial and project management positions at Elite Hotels of Sweden and other hotels. Therese holds a degree in Hospitality Management and a degree in Graphic Design from Yrkeshögskolan i Göteborg and El Camino College, respectively.