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Beth Martinez is a seasoned creative professional with extensive experience in brand and creative direction across various tech industries. Currently serving as Sr. Creative Director for Brand at Workday since January 2019, Beth previously held senior roles at [24]7.ai and Five9, where responsibilities included overseeing creative and brand strategies. Earlier career milestones include positions at McAfee, bcreativ Design Solutions, Hitachi Data Systems, and Cadence Design Systems, showcasing a consistent trajectory of leadership in creative direction. Beth holds a Bachelor of Science degree in Graphic Design and Photography from San Jose State University, completed in 1987.