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Andrea Cappello is the founder and CEO of WMR Group, where they help businesses enhance their value and revenue through a data-driven approach and innovative methodologies. Andrea also founded Studio Cappello | Digital Marketing, a digital marketing agency focused on increasing leads and customer lifetime value. Additionally, they founded WMR Academy, where they serve as a professor and teaches digital marketing and online communication. Furthermore, Andrea created E-commerce Strategies, an event dedicated to e-commerce specialists and successful entrepreneurs. In the past, they worked independently in organizing and promoting large entertainment events while pursuing their education in communication and marketing.

Andrea Cappello obtained a Laurea degree in Comunicazione / DAMS from Alma Mater Studiorum – Università di Bologna between 1993 and 1998. In 1995 and 1996, Andrea pursued a Master in Marketing e Comunicazione at Forema. Later, in 2006 and 2007, Andrea completed an Advanced Master in Ecommerce Management at WMR Academy. Additionally, Andrea has acquired several certifications and partnerships in various digital marketing platforms and tools like Apple, Google, LinkedIn, and HubSpot.