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Lucas Mentken is a Senior Digital PR Account Executive at Ingenuity Digital and WMG Agency, where Lucas delivers data-led campaigns. Prior to this, Lucas was a Content Executive at Twinkl Educational Publishing, planning and executing digital PR and marketing campaigns. Earlier, Lucas worked as a Digital Marketing Intern at Awaking Giants and as a News Editor at Forge Press, the University of Sheffield's student newspaper. Lucas also has experience in videography, journalism, sports reporting, and television presenting. Lucas holds a Master of Arts in International Public and Political Communication and a Bachelor of Arts in Journalism Studies from the University of Sheffield.