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Laura Sefton is a seasoned content writer with extensive experience in creating copy across various sectors, including retail, finance, motoring, and fashion, currently serving as a Senior Content Writer for WMG, Ingenuity Digital, and equation within IDHL Group since May 2018. Prior to this role, Laura held positions such as Features Editor at JLife Ltd and Publications Coordinator at Visit York, both of which involved enhancing editorial skills and understanding marketing dynamics. Laura's career began with various freelance writing opportunities, alongside roles as an Editorial Assistant in multiple publications, building a solid foundation in journalism and content creation. Academic credentials include a PGCE in Primary Education from Manchester Metropolitan University, a Postgraduate Diploma in Newspaper Journalism from the University of Central Lancashire, and a BA (Hons) in English Studies from Sheffield Hallam University.