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Isaac Dovalina is an experienced marketing professional specializing in digital marketing and customer relationship management. Currently serving as Senior Manager of Digital Marketing at Wizards of the Coast since October 2021, Isaac Dovalina oversees the CRM program and strategy across all brand initiatives including Magic: The Gathering and Dungeons & Dragons. Prior experience includes Senior Manager of CRM & Email Marketing at KNACKSHOPS.COM, Marketing Manager of Lifecycle Marketing at Zulily, and Email Marketing Analyst at Academy Sports + Outdoors, focusing on personalized email experiences and analytics. Isaac Dovalina's career began as a Marketing Specialist at the Texas A&M Foundation and a Marketing & Communications Specialist at Baylor University School of Social Work. Isaac Dovalina holds a Bachelor of Arts in Journalism, Public Relations & New Media, with a minor in Marketing from Baylor University.