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Fernando Lanfranchi Baptista possesses over two decades of experience in sales and customer success, currently serving as a Solutions Sales Specialist at Wittel since September 2001. In this role, responsibilities include client interfacing, product positioning, offer creation and design, and collaboration with multiple departments. Prior experience includes positions as a Customer Success Specialist, where emphasis was placed on enhancing customer efficiency and satisfaction, and as a Technical Coordinator and Senior Support Analyst at NET Serviços de Comunicação S/A. Fernando holds a Bachelor's degree in Business Administration from Universidade Nove de Julho and a Technician degree in Telecommunications from Escola Técnica Federal de São Paulo.