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Valeria Sofia Bautista Meneses is a seasoned marketing and sales professional with extensive experience in both B2B and international markets. Currently serving as a Marketing & Sales Specialist at Witailer, Valeria is responsible for lead generation strategies in Spain through various marketing tactics. Prior experience includes roles as Sales Manager and International Key Account Manager at Axioma B2B Marketing, where Valeria successfully managed marketing strategies for top clients, achieving over 130% of assigned goals. Valeria's earlier career encompasses international trade internships and consultancy positions, including contributions to research in talent management and the dynamics of female entrepreneurship. Valeria holds a Master's in Marketing and Sales Management from EAE Business School and a Bachelor's in Business Administration from Universidad de Los Andes.