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IC

Ian Campbell

Senior Media Buyer at Wise Bread

Ian Campbell is a seasoned professional with extensive experience in media buying and digital marketing. Currently serving as a Senior Media Buyer at Wise Bread since May 2019, Ian manages campaign relationships across various platforms including Native, Push, and Email. Prior to this role, Ian held positions such as Director of New Media at ClassifiedAds.com, where innovative traffic and revenue strategies were developed, and Digital Media Consultant at ITC Digital Media, establishing media buying practices. Ian has also directed media and affiliate operations at QuoteWizard, overseeing significant budgets and focusing on lead generation in the insurance sector. With a foundational career at EducationDynamics as a Senior Media Manager/Buyer, Ian was instrumental in driving growth from a start-up to significant revenue. Educational qualifications include a BA in Political Science from UC San Diego and an MBA in Marketing and Management from San Diego State University.

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