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Sandra Álvarez Pérez is an experienced Project Manager at Winche Redes Comerciales, specializing in the planning and execution of Trade Marketing and Marketing strategies for consumer goods. Sandra has led national sales teams to enhance product positioning and brand recognition across various channels. Previous roles include management positions at Gaman Magazine and La Nueva Ruta del Empleo, where Sandra focused on transforming projects into companies and coordinating editorial teams. Sandra's early career involved recruitment and human resources roles across multiple organizations, including Clínicas Vital Dent and Telemarketing Golden Line. Sandra holds a degree in Mathematics from Universidad Nacional a Distancia and has completed several courses related to professional development and social media.