Jean Pappalardo is an established digital marketing professional with extensive experience in search engine marketing (SEM) and performance marketing. Currently serving as the Digital Marketing Director for Williams-Sonoma, Inc., Jean oversees a substantial $100M+ annual SEM budget and manages optimization and reporting across multiple brands. Prior experience includes directing a $10M+ budget at Glassdoor and leading agency teams at Adobe, where Jean was pivotal in SEM strategy and account management. Jean's career originated at Yahoo, where notable achievements include the successful transition of SEM accounts and winning the North America All Star Award. Jean holds a Bachelor of Engineering degree in Biomedical Engineering from Vanderbilt University.
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