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Sara Lamb has over 20 years of experience in marketing and communications. Sara is currently working at William F. White International Inc. as the Senior Director of Marketing & Communications. In this role, they are responsible for leading a team and developing marketing plans and campaigns for six business units. Before joining William F. White International Inc., Sara worked at Enchant Christmas as the Senior Director of Marketing, where they led a team and focused on enhancing the guest experience, building partnerships, and developing workflow processes. Prior to that, they held positions at Aviso Wealth and Qtrade Investor as the Director of Communications and Creative Services, where they led internal teams and developed marketing and corporate communications strategies. Sara also has experience at Edelman, where they held various roles including SVP of Client Services and Branding, and at TBWA Vancouver as the Director of Client Services. In these roles, they led teams and developed integrated communications strategies for a wide range of clients.

Sara Lamb holds a Bachelor of Commerce (BCom) degree in Marketing from The University of British Columbia. No information is provided regarding the specific start and end years of their education.