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Srishti Anand is an experienced brand strategist currently serving as Brand Strategy Manager at White Rivers Media since January 2022, after progressing through roles as Senior Brand Strategist and Brand Strategist within the same company. Previously, Srishti worked as a Digital Strategist at EvolutionCo and completed a summer internship at McCann Worldgroup, where key responsibilities included tracking competitors' online presence and developing new promotional strategies. Early career experiences include internships at Value 360 Communications and various content writing positions at Grasshoppers India Pvt. Ltd., Crystal Hues Limited, Fairgaze, Hindustan Times, and The Times of India. Srishti holds a Master's degree in Mass Communication from Indira Gandhi National Open University, a Post Graduate Diploma in Marketing Management from The Delhi School of Communication, and a Bachelor's degree in English from Indira Gandhi National Open University.