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Sugie worked for Nissan’s Advanced Transportation Department, where he helped develop the future of transportation based on real-user lifestyles. After Nissan, he founded Smile Park, an engineering startup that focused on new product development. In 2011, he co­founded the WHILL project. Sugie moved to San Francisco, California in 2012 to become WHILL’s CEO. Sugie has received worldwide recognition for his work, including the prestigious Silicon Valley Business Journal’s 40 Under 40 class of 2017.