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Helena F. is a seasoned professional in marketing and negotiation, currently serving as a Negotiation Expert at Philips Domestic Appliances since January 2023. Prior to this role, Helena held two significant positions at Philips from June 2018 to December 2022 as a Global Product Marketing Manager within the Air Treatment, Male Grooming, and OneBlade Business Units. Responsibilities included leading the strategic innovation roadmap and collaborating with various internal and external stakeholders. Helena's earlier experience includes working as a Sales and Marketing Specialist at Zizzo BV from September 2014 to June 2018. Educational achievements encompass a Master of Science in Strategic Management from the Rotterdam School of Management, Erasmus University, and a Bachelor of Science from Utrecht University, among other qualifications.