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Alex Collins is currently the Head of Growth Marketing, EMEA at WEX, a global leader in financial technology solutions. Prior to WEX, Alex worked as a Senior Consultant at LEAD Consulting, focusing on digital transformation for leading brands. Before LEAD, Alex held the role of Account Director at TIPi Group, where they played a key role in driving growth and retention. With a background in digital marketing and account management, Alex has a strong track record of delivering results for clients such as Visa Europe. Additionally, Alex has experience in founding and managing their own booking agency, showcasing their entrepreneurial spirit.