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Rouwen Hofmann started their work experience in 2008 at Media-Saturn-Holding GmbH as a Business Administration - Management in Commerce (B.A.) student. In 2012, they joined gesco Gesellschaft für Softwareengineering und Consulting mbH as a Sales Representative, and later that year they moved on to feco-feederle GmbH as a Trainee Sales Representative. From 2013 to 2017, they continued with feco-feederle GmbH as a Sales Representative. In 2017, they joined Steelcase as a Product Sales Consultant, and in 2019 they transitioned to the role of Workplace Consultant within the same company. In 2022, they joined Enlighted as an Enterprise Account Manager and worked until early 2023. Currently, they are working as an Expert Lead B2B Sales Development at Westwing.

From 2008 to 2011, Rouwen Hofmann attended the Duale Hochschule Baden-Württemberg (DHBW) Karlsruhe. During this time, they pursued a Bachelor of Arts degree in Betriebswirtschaftslehre (Business Administration).