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Russell Francis has extensive experience in technology and design, currently serving as CTO, UX specialist, software engineer, and product designer at West Coast Cure since 2019. Previously, Russell held multiple roles including CTO, Design Director, and software engineer at Ghost Gaming from 2017 to 2020. At Weedmaps, Russell contributed as a software engineer, design director, and product designer from 2013 to 2018, and earlier, worked at SearchCore Inc as CTO and CMO between 2011 and 2013. Russell's career began at Weedmaps in various operational and design roles from 2008 to 2011 and included a significant tenure at Marijuana Medicine Evaluation Centers as CTO, CMO, and design director from 2005 to 2011.