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Brenda Novo is a seasoned marketing professional with extensive experience across various sectors. Currently serving as Senior Director of Marketing for LAC & APMEA at The Wendy's Company, Brenda has previously held strategic roles such as Senior Director of Brand Strategy & Marketing at Hispanic Communications Network and Connections Director at VMLY&R. With a background in digital media and brand positioning, Brenda has effectively directed national multi-platform campaigns and managed significant budgets throughout career. Brenda's early experience includes roles in real estate and education, where notable achievements include winning Rookie Teacher of the Year. Brenda holds a Master's degree in Education from Nova Southeastern University and a Bachelor's degree in Marketing from Florida International University.