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Ashley Umbro is an accomplished marketing professional with extensive experience in the health care sector. Currently serving as Senior Director of Marketing at WellSense Health Plan since September 2012, Ashley has developed and executed strategies that significantly improved member retention and reduced communication costs. Prior to this role, Ashley enhanced digital initiatives for a non-profit health plan, which contributed to securing the largest market share in the state. Previous experience includes marketing roles at Intrax, where support was provided for cultural exchange programs, and at Harvard Law School, where program awareness was raised through grassroots marketing efforts. Ashley holds a BA in Anthropology and Communications from Tufts University.