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Milan Velimirovic is a seasoned professional in the fitness industry with extensive leadership experience. Currently serving as Head of Product and Services at Wellfit since June 2022, Milan previously held the position of Fitness Manager at UFC GYM UAE for a brief period. Milan's career includes roles as Club General Manager at both Factory Gym in Serbia and Fitness First Middle East, showcasing a strong managerial background. Additional experience encompasses positions as Senior Fitness and Training Manager and Platinum Personal Trainer at Fitness First Middle East, as well as Assistant Club Manager at Power Plate Middle East. Earlier in the career, Milan co-founded Fitness Club Athlos and managed several fitness facilities. Educational qualifications include a Bachelor's degree in Sports and Exercise from the College of Sports and Health and a Higher National Diploma from the College of Sports in Belgrade, Serbia.