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Helen Fiala has a wealth of experience in marketing, beginning with their role as a Working Student Field Marketing at Red Bull in 2013. Helen then moved on to a Marketing Intern role at btl creative GmbH in 2015, followed by Online Community Management at ALDA Events in 2017. In 2018, they worked as an Event & Community Management Intern at HUBUD, before taking on the role of Working Student Marketing at Limehome GmbH in 2019. In 2020, they worked as a Digital Marketing Intern and Lead Marketing Specialist at SolaVieve, and then moved on to Marketing Manager at Fruits in 2021. Currently, they are a Content Lead at sidepreneur.de - nebenberufliche Gründer & Unternehmer and a Marketing Content Manager at Wellabe.

Helen Fiala completed a Bachelor of Arts in International Communication & Media from HU University of Applied Sciences Utrecht (Hogeschool Utrecht) in 2020. Helen also participated in an exchange program at Monash University in 2018, studying within the Faculty of Arts in Melbourne. Prior to this, they attended Ludwig-Maximilians-Universität Műnchen from 2013 to 2014, studying Sociology & Political Economics.