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Rob Hendrickson

Creative Director at Weber Shandwick

Rob Hendrickson has a diverse work experience in the creative industry. Rob currently owns Rob Hendrickson Writes LLC, where they work as a freelance Creative Director/Writer. Prior to that role, they served as a Creative Director at Weber Shandwick.

From 2014 to 2018, Rob Hendrickson worked as a freelance Creative Director/Writer at their own company, Rob Hendrickson Writes LLC. During this time, they worked on various projects for clients such as Arsenl, Xperience, Kelly Services, Amerisure Insurance, Alteris Group, TMV Group, and Space 360. Their assignments included speechwriting, magazine and digital content articles, brand messaging guides, case studies, sell sheets, dealer PowerPoint presentations, blogs, and websites.

In 2014, Rob Hendrickson briefly worked as an Adjunct Instructor at the College for Creative Studies, teaching a senior-level Integrated Portfolio Studio class.

Before starting their own company, Rob Hendrickson held various roles at different companies. Rob worked as a Freelance Creative Director at DBA Worldwide in 2013 and as a Vice President and Creative Director at GlobalHue from 2003 to 2013. At GlobalHue, they worked with clients such as Jeep, Chrysler, U.S. Navy, OneMain Financial, Walmart, the National Bone Marrow Donation Program, and MGM Grand Detroit.

During their career, Rob Hendrickson also worked as a Vice President and Creative Director at Doner, focusing on Dupont's Corian and Zodiac countertop brands. Rob briefly served as a Vice President and Associate Creative Director at McCann Erickson-Detroit, where they worked on accounts such as Buick, General Motors Corporate, UAW-GM, Delphi, Autolite, and Prestone. Additionally, they worked as a Vice President and Associate Creative Director at D'Arcy, handling Cadillac and Pontiac accounts. Early in their career, they were an Associate Creative Director/Copy Supervisor at bbdo detroit, working on Dodge Division and MOPAR Performance Products accounts.

Throughout their work experience, Rob Hendrickson has showcased their creativity and expertise in various industries, creating impactful campaigns and generating successful results for their clients.

Rob Hendrickson attended Michigan State University. Rob earned a Bachelor of Arts degree in Communications. The start and end years of their education are not provided.

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