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Paola Piattoli is an experienced professional in marketing, communication, and personnel development, currently serving as Sviluppo e Formazione del personale at Banco BPM since January 2023. Previously, Piattoli held multiple roles at Banco BPM starting in January 2017, including Comunicazione e Pianificazione media and Advertising e Pianificazione Media. With a long tenure at Webank since 2008 as Digital Marketing & Advertising Manager, responsibilities included defining communication strategies and managing annual marketing plans for branding and engagement. Other notable positions include Customer Marketing Manager at We@service S:P:A: from 2000 to 2007 and Responsabile ricerche di mercato at Sky from 1995 to 2001, where market research and communication strategies were developed. Early career experience includes managing a retailer panel at GFK Italia and working as a Junior Business Consultant at Accenture. Paola Piattoli holds a degree in Economics and Management from Università Bocconi.