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Geneva Finklea has a diverse work experience in graphic and brand design. Geneva started their career as a Special Event Coordinator at the 125th Street Business Improvement District, where they developed sponsorship packages and created promotional flyers. Geneva then worked as a Design Intern at Wunderman Thompson Atlanta, providing design solutions for multiple brands. After that, they joined The DM Firm as a Communication and Graphic Design Manager, where they created brand collateral for clients. Geneva also participated in the 4A's Multicultural Advertising Internship Program as an MAIP Fellow in 2019. In 2021, they worked as a Design Intern at West, handling various design projects for onboarding clients and brand identity. Currently, they hold the position of Jr. Brand Designer at Pepper. Geneva'sresponsibilities include creating visual designs and supporting brand initiatives.

Geneva Finklea has a Bachelor of Technology (BTech) degree in Advertising Design from CUNY New York City College of Technology. Geneva completed this degree from 2017 to 2019. Prior to that, they obtained an Associate in Applied Science (AAS) degree in Art & Advertising Design from the same institution from 2015 to 2017.