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Adriana Tatcheva has a diverse range of work experience, starting with their current role as a Growth Lead at Wearisma, a company that specializes in influencer marketing ROI optimization. Adriana joined the company in May 2022. Prior to this, Adriana worked as a Growth Lead at Lessgo from August 2021 to May 2022. Before their roles in growth leadership, Adriana served as a Marketing Consultant from November 2020 to August 2021. Adriana was also a Co-Founder at Mono Culart from October 2018 to May 2020. Earlier in their career, Adriana gained experience as a Digital Analyst at Zion Capital from September 2017 to October 2018, and as a Digital Executive at MediaCom from December 2015 to June 2017. Adriana also worked as a Consultant (University Project) at Oakley in July 2015, and as a Writer for "They Don't Love You" from December 2014 to September 2015.

Adriana Tatcheva has pursued education in various fields. Adriana has completed a Master of Science (MSc) degree in Strategic Marketing from Imperial College London. Prior to that, they obtained a Bachelor of Science (B.Sc.) degree in Management with Marketing from Royal Holloway, University of London. Additionally, they had the opportunity to enhance their knowledge and skills through the completion of a part-time semester at Sotheby's Institute of Art, focusing on the interdisciplinary study of Art and Business. Moreover, they further expanded their expertise in Visual Merchandising by undertaking a summer study program at Istituto Marangoni.