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Falguni Desai-Patel is an experienced Product & Implementation Manager currently at We Are Amnet since September 2019, previously serving as Regional Content Project Manager for the UK & EMEA. Falguni’s career includes a role as Project Manager at Bathstore and over a decade at Wickes, where responsibilities ranged from Digital Product Owner to acting Digital Experience Manager. Proven expertise includes managing web development teams, overseeing content migration, and enhancing digital asset quality for improved customer experience. Falguni also has a strong background in digital marketing project management, focusing on content strategy and SEO optimization. Academic qualifications include a degree in Accounting & Finance from Middlesex University.