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Bhavna Sethi is the Chief Strategy Officer at WAVE BL. Prior to their current position, they served as the Forbes Technology Council, Chief, and IBM's Blockchain Services Leader. Bhavna has also been with Mela Artisans as their CTO from January 2013 to December 2017.

Bhavna is responsible for driving Blockchain initiatives and offerings in Distribution, Industrial, Education and Financial Services. Bhavna has experience in eCommerce, Lean IT, Emerging technologies, Enterprise Architecture, ROI Analysis, Build vs Buy, Portfolio Prioritization, Digital Marketing Strategy, SEO, Data Analytics, Mobile, Magento, Tableau, Fishbowl Inventory, Quickbooks, Wordpress, PHP, SQL.

Bhavna Sethi has a MSE in Computer and Information Systems from the University of Pennsylvania and a BS in Computer Science and Mathematics from Cedar Crest College. Bhavna also has certification from IBM in Blockchain Foundations and Blockchain Essentials.

They work with Ilan Weiss - VP, Marketing, Sharon Aloni - Human Resource Manager, and Jeff Glickman - VP, Global Sales. Bhavna Sethi reports to Noam Rosenfeld, CEO.