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Jihyun L. is an experienced product manager and UX researcher currently employed at Watcha, Inc. since January 2021, following a role as a user researcher at Macromill Embrain from January 2017 to December 2020, where Jihyun managed global research projects and conducted extensive market and user research to provide actionable insights and effective marketing strategies. An early career internship at Walt Disney World in 2011 contributed to Jihyun's professional development. Jihyun holds a Master of Arts in Advertising from Chung-Ang University and a Bachelor of Arts in Journalism & Public Relations/Broadcasting from Dankook University, with additional education in Communication and Media Studies from Florida State University as part of an exchange program.