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Sunny Ricks has a diverse work experience in marketing and communications. Sunny worked as the Director of Marketing Communications at Warren Averett, where they maintained a library of creative assets and managed external and internal newsletters. Prior to that, they served as the Regional Marketing Manager at the same company. Sunny also worked as a Group Director at The Zimmerman Agency and as a Promotions Director at K92FM, Cox Communications.

Sunny Ricks obtained a Bachelor's degree in Communication from Florida State University between 1994 and 1996. In addition, Sunny obtained a certification in Digital Marketing from HubSpot Academy in May 2023.