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Kelly Rickli is an accomplished product designer and UX/UI designer with extensive experience in optimizing user interfaces and enhancing user experiences at VPO Construction Project Management Software & Services since October 2016. Previously, Kelly operated KELLY KAY RICKLI, specializing in branding, logo design, marketing materials, and website development for small to mid-sized businesses from April 2010 to June 2021. Kelly also contributed as a research specialist at the Virginia Tech Transportation Institute, focusing on heavy vehicle driving studies, and held roles as an interior designer at Spectrum Design, PC, and an architectural intern at SFCS Architects. Kelly holds a Bachelor's degree in Interior Design from Virginia Tech, completed in 2008.