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Emma Obita is an accomplished marketing and communications professional currently serving as the Head of Strategy & Research at Voodoo Advertising since June 2021. With a strong background in brand strategy development and implementation, Emma previously worked as a Strategy Analyst at Incepta Communications and as an Executive Creative Producer at The Other Guys BW. Experience includes roles as Chief Networking Officer at APDirecting, Research and Administrative Executive at PZ Cussons, and various positions within the creative sector, including Creative Consultant and Youth Mentor at Contact Theatre. Educational qualifications include a Master’s Degree in Arts, Entertainment, and Media Management from The University of Manchester and a BA in Finance from the University of Botswana.