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Petr Matejicek is a seasoned professional with extensive experience in digital transformation and banking. Currently serving as the Director of Digital Transformation and Tribe Lead for Online Channels at Vodafone since September 2019, while also holding the position of Partner at AddAI.Life since November 2019. Previously, Petr was a Consultant and Senior Program/Project Lead at Ernst & Young Global Consulting Services and Head of Digital and Daily Banking at ING Bank Česká republika. Petr's career at ING spanned from 2011 to 2019, where roles included Head of Savings and Daily Banking, Deputy Head of Retail Banking, and Global Product Owner of Model Bank across multiple countries. Earlier experience includes managerial positions in retail banking products at NN and IT support at Lubbock Fine. Petr holds a Master's degree in Information Technology and Banking from Prague University of Economics and Business.