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Manon Custers is a seasoned marketing and communications professional with extensive experience in various sectors. Currently serving as a Senior Marketing-Communicatieadviseur at VO-raad since October 2015, Manon is responsible for brand policy, relationship management, and overarching communication strategies within educational frameworks and sector development. Previous roles include Marketing-Communicatieadviseur for the Vensters program at VO-raad, where Manon focused on brand architecture and market positioning, as well as temporary positions at Schouwburg Amstelveen and ThiemeMeulenhoff, where strategic marketing initiatives were developed and executed. Earlier in the career, Manon held roles at ProBiblio, TMG, and NRP Media, concentrating on marketing strategy, customer journey optimization, and brand positioning. Manon holds a degree from Amsterdam University of Applied Sciences and additional education from NCOI.