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Susan E. Hershman has extensive experience in marketing and strategic management, currently serving in a marketing role for VMedia Inc. and RiverTV since March 2013. Previously, Susan was President and COO of Content With Impact from 2009 to 2012, and provided strategy consulting at SEH Inc. from 2003 to 2008. Early career roles include a marketing position at Dell Computers Canada (1997-2000), Principal at Mercer Management Consulting (1992-1997), and VP Marketing at The Seagram Company (1982-1991). Susan holds a BA with Honours in Political Science from McGill University and an MBA in Finance and Marketing from Concordia University.