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Duygu Inci Alkan is a seasoned digital marketing and project management professional with extensive experience in leading digital transformation initiatives across various sectors. Currently serving as the Digital Project Manager for Eczacıbaşı Yapı Ürünleri since August 2022, Duygu is responsible for planning and executing digital projects while empowering project teams. Previous roles include Digital Marketing Manager at Eczacıbaşı Holding, where impactful digital strategies were implemented for multiple brands, and Customer Experience-Website Marketing Manager at BSH Turkey, focusing on optimizing customer journeys. Duygu has amassed a diverse portfolio through roles at The Walt Disney Company, Yapı Kredi, n11.com, and others, where strategic digital initiatives were crafted to enhance brand awareness and drive revenue growth. Academically, Duygu holds a BA in Business Administration & Marketing from Istanbul University and a Certificate in Financial Markets from The London School of Economics.