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Mitch Rothschild is an accomplished entrepreneur and leader with extensive experience in the digital health and marketing sectors. As the Founder and Partner of MATTIO Communications since October 2018, and Chairman and Founder of Sapphire Digital (formerly Vitals) since March 2015, Rothschild has been instrumental in creating tools that empower consumers to navigate healthcare choices. Additionally, Rothschild founded Vitals in January 2008 and serves as its Chairman, focusing on enhancing patient access to healthcare information and savings. Previous ventures include leadership roles at Raspberry Red, Popcorn Indiana, Viewers Edge, and Prentice Hall Media, and experience in various capacities at Time Inc. Rothschild holds an MBA in Marketing from Columbia Business School, earned between 1977 and 1979.