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Sofie Travessét has a diverse range of work experience in marketing and communications roles. Sofie has worked as a Board Member in the Marknadskommunikatör – digitala medier course at IHM Business School. Sofie also served as the Marketing and Sustainability Director at Draftit, where they were responsible for leading the marketing department and increasing conversions and sales. Prior to that, they were the Marketing Director at Agillic, where they focused on conversion rates and client satisfaction. Sofie also worked as the Group Marketing and Communications Director at Consafe Logistics Group, where they created and implemented the company's value proposition and digital strategy. Sofie has also held marketing positions at Trelleborg Group, Sulzer, Profoto, and Lux International AG. Sofie's experience includes global brand management, strategic marketing, and creating marketing strategies for product launches. Sofie started their career as the CEO Assistant at PD Proud Design AB.

Sofie Travessét earned an MScBA degree in Marketing and Leadership from Södertörn University from 2002 to 2006. Prior to that, they completed the Social Science Programme at Nynäshamns Gymnasium from 1997 to 2000. Sofie also attended Sigtuna Humanistiska Läroverk in 1996 and Kew High School from 1991 to 1996, obtaining a Grundskoleexamen. Sofie Travessét has also obtained various certifications, including the Effektsystemet 2.0 from Sveriges Annonsörer in September 2023 and the GTM Academy certification from Visma in 2022.